As more and more advertisers promote their banner ads on a CPC basis, some Publisher might have a decrease in earnings because their visitors are not interested to the ads at all. Contextual networks like Clicksor.com can provide relevant ads to your site based on your site content keywords. That said, there are still some things a webmaster can do to improve the click rate of their site.
1) Know your traffic.
The first thing you should find out is who are your visitors? Where do they come from? Which page do they visit the most? What kind of ads interests them the most? This information can help you to analyze and evaluate your site performance, and more over, help you to make wise decisions. There are many free tools that can help you to do this, like Google Analytics, and some marketing companies offer you free programs as well.
2) Segment your traffic.
The next step is to separate your visitors into groups. You can try directing groups to a page which is specifically designed for them with very relevant keywords on the page. This will help get the most relevant ads approaching your target group of visitors.
3) Maximize your earning.
Find out the most effective ad format for your visitors, as it will vary form site to site - it could be banners for one or pop under for another or maybe even both. Test out different opportunities on ad format and layout. To find the highest payout rate from an ad supplier, you may look for those most interested in your geographic traffic. For example, an India company could have more interest and higher payout on your India traffic.
Hope that steers you in the right direction!
Sincerely,
The Clicksor Family
If you are interested in generating cash from your traffic via popunder advertisments, you should embed one of the highest paying networks: EroAdvertising.
BalasHapus