How Effective Are Your Banners?

Hey Advertisers,

Here’s another tip:

Many of our advertisers like to run CPC and CPM advertisements. In case you forgot, Clicksor operates on an auction based model, where CPC is a minimum $0.05 per click, and CPM is a minimum $0.50 per thousand views.

CPC and CPM ads are also the campaign of choice for advertisers that prefer to run banner advertisements. Specifically, advertisers who choose to run text and graphical banners will choose CPC, and those advertisers who wish to use Richmedia banners that utilize encoding like javascript or html or quite content using our CPM ads.

The Clicksor system allows you to upload multiple banners to a single campaign, so long as the file size fits within the parameters, and must be under 30K. In addition, you may upload one banner per size.

But have you ever been curious to know exactly which banner size is performing well and which isn’t?

You can find out by generating an Image Banner Report. Just go to Reports > Image Banner report in your Advertiser Area; this will prompt you to select your campaign, and the time frame.

Each banner being utilized for the specified campaign will be broken down into stats which might include things like your impressions, clicks, CTR, and spending. If you have pixel code implemented, you’ll also be able to find out which banners are the most effective for your campaign!

Sincerely,

The Clicksor Family